5 Money Myths Keeping Latinas in Tech Underpaid
Latinas in tech are out here breaking barriers, leading teams, and running the damn show. But when it comes to money, too many are still underpaid and undervalued. And it’s not because they aren’t qualified—it’s because of the money myths we’ve been fed for years.
“Be grateful for what you have.”
“Don’t ask for too much.”
“Money isn’t everything.”
These messages aren’t just outdated, they’re keeping you from building real financial power. If you’re tired of being the lowest-paid person on your team, here’s what needs to change.
Money Myth #1: “Just Be Grateful for the Job”
Gratitude is cute, but it won’t pay your bills.
Being thankful for a job doesn’t mean you should accept the first number thrown at you. Companies expect salary negotiation. They have the budget. They’re just waiting to see if you’ll ask for it.
Next time you get an offer, take a second and ask yourself: “If I were negotiating for my best friend, would I tell her to take the first offer?” Hell no.
So why would you do it to yourself?
Salary negotiation is about being strategic (it has nothing to do with being greedy).
Not sure how to negotiate? Learn the exact salary negotiation strategy to ask for more—and get it.
Money Myth # 2: “Talking About Money Is Rude”
A lot of us grew up thinking money talk was rude. The fastest way to make a room uncomfortable? Bring up salaries. But silence keeps Latinas underpaid. If you don’t start talking about money, how will you ever learn what’s possible?
You’re not being greedy for wanting more. You’re being smart.
Financial independence doesn’t mean turning your back on your community, it means being in a stronger position to support them in the long run. Think long-term, and don’t be afraid to invest in yourself first.
Money Myth #3: “I’ll Get a Raise If I Work Hard”
Hard work doesn’t guarantee higher pay, negotiation does.
Too many Latinas believe if they keep proving themselves, their employer will reward them. Meanwhile, their coworkers are negotiating bigger salaries for the same work.
If you want more, you have to ask for it.
Learn the script that has helped Latinas in Tech negotiate $30K+ raises.
Money Myth #4: “I Don’t Have Enough Experience to Ask for More”
Companies love candidates who don’t know their worth, it makes lowballing easy.
Before any salary convo, check Glassdoor, LinkedIn Salary, and Built In. See what people in your role are making, then add tax, meaning 10-20% more than the number you find.
That’s your starting point, not what the company offers first.
Money Myth #5: “If They Say No, That’s It”
Rejection stings, but a "no" doesn’t mean the conversation is over—it just means there’s more room to explore. If a company won’t budge on salary, there are tons of other benefits to negotiate.
If they say no to a higher salary, pivot! Ask about stock options, extra PTO, remote work flexibility, or professional development funds. There’s always something on the table.
FAQs: Money Myths & Salary Negotiation for Latinas in Tech
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Research salaries on Glassdoor, LinkedIn Salary, and Built In. Add 10-20% to your expected range.
Highlight your value with clear data on your contributions and impact.
Practice your ask and be ready to counter low offers.
Never accept the first offer, companies expect negotiation.
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Challenge the mindset that asking for more is greedy. It’s about fairness.
Surround yourself with people who talk about money—salary transparency leads to higher pay.
Detach emotion from the process—salary negotiation is business, not personal.
Remember … Your Financial Power is Yours to Claim
Money is more than survival, it offers freedom, choices, and creating the life you deserve. Latinas in tech bring so much to the table, and it’s time to own that.
So next time you’re up for a raise, a new role, or a salary negotiation, remind yourself: You are not asking for a favor. You are asking for what’s fair. And you? You are worth every penny.
Let’s make those money moves, one negotiation at a time.
Being the first in your family to break into tech can feel lonely, especially when it comes to talking about money. But you don’t have to do this alone! Surround yourself with other Latinas who are also negotiating, learning, and leveling up.
Helpful Reminder: Join communities like Latina Advisory Lab. The more you talk about money, the more confident you’ll become. Find your people and start sharing knowledge!