Fractional Chief of Staff & COO for Latina Founders Scaling from 6 to 7 Figures

Operational clarity. Executive partnership. Sustainable growth without the burnout.

2025 RESULTS

Scaled clients from $250K to $1M+ with operational + leadership alignment

Transitioned solopreneurs into teams with 3–10 direct reports and clear org structure

Built team infrastructure to support 6- and 7-figure launches and ongoing delivery

Decreased decision bottlenecks across leadership teams by up to 60%

$100K+ in Inefficiencies Eliminated

400% Business Growth

• Scaled clients from $250K to $1M+ with operational + leadership alignment • Transitioned solopreneurs into teams with 3–10 direct reports and clear org structure • Built team infrastructure to support 6- and 7-figure launches and ongoing delivery • Decreased decision bottlenecks across leadership teams by up to 60% • $100K+ in Inefficiencies Eliminated • 400% Business Growth

When the pressure is high and the next move affects people, performance, and profit, my clients bring me in to clarify priorities, align decisions, and ensure nothing critical gets dropped.

I work with high-performing Latina founders and women-led teams navigating fast growth, complex transitions, or critical turning points. Whether they’re scaling to 7 figures, restructuring roles, or preparing for a new phase of leadership, they need operational clarity, decision-making leverage,
and a partner who can hold the whole picture.

The Latina Advisory Lab exists for that exact moment: the pivot.
Where decisions need to be made quickly, cleanly, and fully aligned with what the business
and leader need next.

As a Fractional Chief of Staff and COO, I integrate executive strategy, operational design, and leadership support into one partnership, so the decisions you make are not just visionary but
executable and aligned.

If you’ve been leading without a strategic operator in the room, that’s what changes here.

Executive Retainer Services

Executive Retainer Services

Dr. Vee is a Fractional Chief of Staff and COO for Latina founders and high-performing women scaling businesses, carrying more than they should.

By the time clients come to me, the business is growing, but the operations are strained. They’re leading teams, managing clients, and making every critical decision, often without the structure, support, or systems that growth demands.

The strategy is clear, but the execution is slow.
The team is capable, but still too dependent on the founder.
And behind the scenes, too much is being held together by willpower, not infrastructure.

That’s where I come in.

I step into high-growth businesses when leadership is stretched thin, and operational clarity is no longer optional.

As a Fractional Chief of Staff and COO, I bring strategic oversight, operational design, and executive partnership to help you:

  • Stabilize your team and realign roles so the business runs without you in every decision

  • Tighten your backend systems to eliminate confusion, bottlenecks, and duplicate work

  • Move faster and cleaner through pivots, scale, or restructuring

  • Get critical initiatives out of backlog and into motion with accountability and follow-through

  • Build the leadership capacity and operational maturity your next level requires

If you’ve been trying to grow while managing it all yourself, that ends here.
Let’s build the structure, support, and strategy to match the business you’re leading.

Lab Results

HOW IT WORKS?

Veronica has been a phenomenal coach. Within minutes of meeting her, I was struck by her emotional intelligence and ability to make you feel like you’ve known her forever. She digs deep to help you gain clarity, reframes negative experiences into positive ones, and takes the time to get to know what motivates you. She’s brimming with actionable ideas and inspiration, and really knows her stuff. Her unwavering support has been a hallmark of our working relationship. Anyone would be lucky to have Veronica in their corner.
— Prasanthi
  • Executive Audit
    A comprehensive review of your org structure, team dynamics, decision flow, and strategic priorities so we know exactly what’s working, what’s not, and what’s at risk.

  • Strategic Advisory Sessions
    2–4 private sessions each month focused on executive decision-making, organizational clarity, and leadership alignment.

  • Real-Time Access
    Voice and message support between sessions for in-the-moment clarity because complex leadership decisions rarely wait for a meeting.

  • Embedded Operational Support
    Hands-on partnership during restructures, people issues, and high-stakes pivots so nothing critical gets missed or mishandled.

  • Execution and Accountability
    Ongoing support to move decisions into action, close loops across the org, and ensure follow-through on what matters most.

I’ve spent years within organizations, leading operations, advising executives, and building the infrastructure that supports growth, informed decisions, and effective leadership. I shaped the systems that shaped the business: teams, culture,
performance, and scale.

That experience not only sharpened my strategy, but it made the mission clear.

The Latina Advisory Lab exists because too many high-performing Latinas are carrying the weight, driving results, and leading businesses without the operational and strategic partnership their role demands.

I created this to change that. To offer the kind of support I once needed: grounded, direct, discreet, and built for the complexity of what you're navigating.

Today, I work with women leading at scale—in their companies, their careers, and their decisions—and help them grow with clarity, structure, and support that meets the moment.

Working with me changes trajectories for individuals and the systems they move through.

 FAQs

  • A Fractional COO is a part-time or contract-based executive who provides strategic and operational leadership. In my practice, this role is uniquely positioned at the intersection of Chief of Staff and Business Operations (BizOps), ensuring that operational strategies align seamlessly with executive priorities and organizational performance. Drawing on interdisciplinary expertise, I integrate day-to-day execution with strategic planning and data-driven decision-making, fostering a culture of continuous improvement and sustainable growth.

  • Hiring a Fractional COO who also brings COS and BizOps expertise offers strategic and economic advantages:

    • Cost-Effectiveness: A Fractional model provides organizations with access to C-suite expertise without the financial burden of a full-time executive salary and benefits package.

    • Integrated Expertise: Combining COO, COS, and BizOps functions into a single fractional role ensures operational alignment, executive coordination, and data-driven decision-making across the organization.

    • Scalability and Flexibility: Fractional executives adjust their involvement according to organizational needs, offering high-touch support during growth phases and strategic guidance during stabilization or transition periods.

    • Objective Perspective: As an external partner, I bring an evidence-based, impartial lens that helps identify operational blind spots, mitigate risk, and drive transformation.

  • Organizations benefit from a holistic (COO + COS + BizOps) approach that transcends traditional operational management:

    • Operational Excellence: I implement systems and processes that align daily execution with strategic objectives, ensuring sustainable growth.

    • Leadership Alignment: Through my COS experience, I facilitate executive alignment, clarifying priorities, and ensuring that leadership decisions translate into action.

    • Data-Driven Strategy: With a BizOps lens, I develop frameworks for performance measurement, process improvement, and data-driven decision-making.

    • Risk Mitigation and Change Management: I identify operational risks and design effective change management strategies to navigate market shifts, ensure regulatory compliance, and facilitate business model transformations.

  • While the Fractional model is highly effective, it is particularly valuable for:

    • Organizations experiencing growth, scaling, or rapid change require operational structure and strategic alignment.

    • Founders seeking to delegate operational oversight while retaining strategic leadership.

    • Companies in transition, such as those undergoing mergers, expansions, or new market entry, require a cohesive operational strategy and executive alignment.

    However, highly regulated industries or organizations that require continuous, on-site executive presence may need a full-time Chief Operating Officer (COO) to ensure comprehensive oversight. In such cases, I can provide interim support or advise on structuring the role effectively.

  • $7,500/month with a 3-month minimum commitment ($22,500 total).
    This reflects the strategic depth, access, and real-time support of this partnership. I only take on a limited number of retainer clients to maintain quality and capacity.

  • Most clients come to me at an inflection point - too many priorities, too many people waiting on direction, and no space to think. What they leave with is alignment, execution, and the capacity to lead with clarity.

    In the first 30 days, we audit what’s working, what’s stalled, and what’s at risk.
    We eliminate the noise. We focus on what moves the business forward.

    By the end of the engagement, you’re not just making faster decisions, you’re seeing the impact of them.

    Clients have:

    • Cut decision cycles in half

    • Retained full teams through founder and partner exits

    • Eliminated six-figure inefficiencies

    • Rebuilt trust across stretched leadership teams

    • Moved from reactive to strategic in less than 90 days

    But the most consistent result?

    Clear priorities.
    Fewer breakdowns.
    More follow-through.
    And the space to lead without carrying it alone.

  • Each month, you receive:

    • 2–4 private advisory and executive coaching sessions
      Focused on leadership strategy, team dynamics, and high-stakes decisions

    • Voice and message access between sessions
      For in-the-moment clarity on urgent or sensitive issues

    • Operational and strategic execution support
      I step in where needed to move initiatives forward, resolve blockers, and close loops

    • Embedded guidance across org priorities
      From restructures and performance issues to partner exits and leadership alignment

    • Confidential, high-trust decision support
      For the calls you can’t make publicly but can’t afford to delay

  • It’s both, delivered through an embedded partnership.
    You’ll receive strategic coaching to strengthen your leadership and operational consulting to drive execution. I work alongside you on the decisions, transitions, and priorities that shape the business's direction.

  • That’s usually the signal it is.
    Leaders bring me in when timing feels uncertain but pressure is building, priorities are colliding, and too much is at risk to keep waiting. We move quickly, clarify what needs attention, and take action before momentum gets lost.

  • Yes. As an embedded partner, I support leadership conversations directly whether it's navigating team dynamics, resolving founder tension, or aligning on strategy. No new scope required. If it impacts execution, I’m in the room.

  • For entrepreneurs and founders, delayed decisions and misaligned priorities often translate into missed opportunities for growth, decreased team productivity, and a slower path to profitability. The longer a business waits to address operational challenges, the more costly and time-consuming it becomes to regain alignment and momentum. Proactive operational leadership, provided through fractional support, can help founders avoid these pitfalls and scale sustainably.